New occupation in the IVA: Hans F. Kaufmann becomes the new communications manager

A crucial step for the industrial association Agrar e. V. (IVA)! On September 9, 2024, Hans F. Kaufmann (41) took the reins as deputy head of communication and politics. An exciting challenge is waiting for him: he will lead the strategic control game in political campaigns and the entire communication orientation of the association. This is not just a job - that's a mission!

This restructuring is a huge milestone in the history of the IVA. The areas of communication and politics were merged into one of the decisive fields of competence in the association. Kaufmann will play a central role in actively shaping this field. He will report directly to Martin May, the managing director and head of communication and politics. Here it becomes clear: Kaufmann has the confidence of the top lead and should bring a breath of fresh air to the political concerns!

a man with foresight

But who is this Hans F. Kaufmann? A player characterized by experience in the field of public affairs and political communication! Before he entered the ranks of the IVA, he had the important reins as the communications manager of the Federal Association Naturalkosten Naturwaren e. V. (BNN) in Berlin in his hand, where he was responsible for political interests and public relations. Someone knows what they are doing!

The IVA is committed to representing the interests of around 47 member companies that work tirelessly to advance the sustainable plant construction industry in Germany. They are involved in critical areas such as crop protection, plant nutrition, plant breeding, biostimulants and pest control. The industry you represent offers essential products that are essential for modern and responsible agriculture.

A look into the future

With merchant on board, the IVA will undoubtedly find innovative ways to master the challenges of modern agriculture. His commitment will be crucial to further promote the industry and to strengthen the voice of the manufacturers of equipment for sustainable crop construction. This change of personnel could revolutionize the entire face of communication and politics within the association.