Media -political conference: AI and the future of journalism in Berlin

A huge storm brews himself in Berlin! On October 16, 2024, leading heads from the media world meet for the 11th media policy conference of ver.di and DGB. On the agenda: The future of journalism in the age of generative artificial intelligence! This revolution not only brings opportunities, but also massive risks for journalists and their audience.

"Generative AI has long been part of everyday work in many editorial offices," warns Christoph Schmitz-Dethlefsen, an influential member of the ver.di federal executive board. The pressing question is: How do we ensure the quality of our content and protect the working conditions of media professionals? The effects of AI on the monetization of journalism could shake the entire industry! Careful handling of these technologies is now required!

expert panels and hot discussions

The conference promises intensive discussions! Expert panels discuss how public media, publishing houses and independent platforms can assert themselves against the superiority of the great digital giants. How can you deal strategically with the growing journalistic power of the tech giants?

A explosive opening discussion on the current broadcasting policy will not leave the participants cold. ARD, ZDF and Deutschlandradio face the greatest challenge of their history: planned reforms could both strengthen and weaken the public service broadcasters. Heike Raab, who coordinates the Broadcasting Commission of the States, will ask the critical questions together with Christoph Schmitz-Detlefsen.

an important event for the media landscape

Since 2012, DGB and ver.di invite you to the media policy conference in Berlin annually. Now it is the turn of the experts to discuss the development of public media. The event location? The ver.di house on the Paula-Thiede-Ufer 10, easy to reach and an ideal place for important conversations.

For those who want to learn more about the conference, there are interesting links to explore. A visit to the program page and the ver.di demands on generative AI in journalism is urgently recommended. Everything that moves the industry is collected here!

The mood is tense and full of expectation, while the media professionals look at the possible solutions and new ways that could be opened by the conference. A rendezvous that will not only shape the future of journalism, but also the entire media landscape!

Further information:

Program of the media policy conference: Medienpolitische-tagung.verdi.de

ver.di demands on generative AI in journalism: concerns about quality and transparency | German journalist and journalist union (Verdi.de)

ver.di position on the current round of the round: Joint statement by ver.di and DGB on the round of the round | Media, journalism and film (Verdi.de)