New Year's Eve party at the Brandenburg Gate: Financing on the brink!
New Year's Eve party at the Brandenburg Gate: Financing on the brink!
Brandenburger Tor, Berlin, Deutschland - The popular New Year's Eve party at the Brandenburg Gate, which has attracted numerous celebrations in previous years, is on the brink this year. According to rbb24 this largest New Year's Eve of Germany could be canceled. The managing director of "New Year's Eve in Berlin GmbH", Benedikt Alder, appealed to the Senate in April to make a financial commitment by the end of June. However, this failed to materialize and leads to the feared cancellation of the event.
According to Alder, the organizer needs between 500,000 and one million euros to realize the celebration. The support of the ZDF, which the event transferred with stage shows and fireworks last year, is not enough. The entrance fee was 20 euros last year, which led to significant income from sold -out 60,000 visitors. However, Alder said that the party does not make a profit and that higher prices are rejected to cover the deficit in order to enable families and low earners.
financing uncertain
A spokesman for the Senate, Christine Richter, said that the Senate had no cancellation of the New Year's party. Nevertheless, the financing for the upcoming event is not secured because the necessary grants are. In the past, the organizers received financial aids from the Senate Chancellery, the Economic and Cultural Administration. Last year, the promotion of the Economic Senate was 300,000 euros. Without the promise of financial support, planning the celebration could be stopped.
The challenges in financing events such as this are complex. According to benedetto.deutsches-ehrenamt.de , organizers must record all the expected expenses, such as rent for the venue, technology, insurance and advertising. Sources of income not only include participant fees, but also sponsorship and funding from municipalities. A buffer of 10-15 percent of the budget for unforeseen expenses is considered recommended.
future of the celebration uncertain
The continuing uncertainty about the financing could endanger the traditional event, which has attracted thousands of guests every year in the past. In the year before the current crisis, the street of June 17 was closed to the celebrations in front of the Brandenburg Gate and the live show "Celebrate at the Gate" was broadcast on ZDF and managed by well -known moderators such as Andrea Kiewel and Johannes B. Kerner. Preparations for such an event need a lead time in several months, which illustrates the urgency of financial clarification.
The hope for a solution remains. Alder's statements underline the important role of financial support from the Senate to make the popular New Year's Eve party take place again this year. What is certain is that the planning for the event may have to be stopped without a timely decision.
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Ort | Brandenburger Tor, Berlin, Deutschland |
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