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Ipsos plans to take over infas: Strengthening the market position in Germany
Ipsos makes a voluntary takeover offer for Infas Holding AG to strengthen its position as a leading market research company in Germany. The merger promises synergies, expanded customer reach and more comprehensive expertise. Learn more about the background, goals and schedule of the transaction.
Ipsos plans to take over infas: Strengthening the market position in Germany
Ipsos' takeover offer for infas: a merger with far -reaching consequences for market research in Germany
The upcoming takeover of Infas Holding AG by Ipsos is a striking step in the world of market research and could have significant effects on the industry and society as a whole. Ipsos, one of the internationally leading market research companies, has submitted a voluntary public takeover offer for the institute based in Bonn. The financing conditions and the schedule for this transaction have already been outlined and are still subject to approval by relevant supervisory authorities.
What is the importance of this takeover for market research?
- The merger is expected to open a new dimension of market research in Germany.
- By combining Ipsos 'global know-how and infas' local expertise, more comprehensive customer care is made possible.
- The connection of the two companies will bring better resources and innovative approaches to current research questions.
With over 20,000 employees in 90 countries, Ipsos ensures that providers and customers from various areas benefit from the new synergies. The goal is to further expand IPSOS's leadership role in the area of market, expression and social research and to meet the growing needs of public institutions in Germany. The CEO of Ipsos, Ben Page, emphasizes that this takeover is part of a clear growth strategy that is to be implemented by 2025.
Who are the main actors?
The CEO of Infas, Menno Smid, sees the fusion as a logical development that would help two companies to develop its respective strength in a larger market. Both IPSOS and infas have developed an excellent reputation by relying on customer orientation and methodologically rigorous research.
A look at the background of the takeover
The takeover is not only significant for the two companies, but also has potentially far-reaching consequences for the entire industry of market and opinion research in Germany. At a time when the methodology and data collection continue to come into focus, this merger can establish new standards through this merger.
The financial framework is also of interest. Ipsos has made a public takeover offer of 6.80 euros per share, which means an assessment of infas to 61.2 million euros. The main shareholders of infas have already agreed what is a positive sign of carrying out this transaction.
A winning situation for everyone involved
The results of the merger could bring numerous advantages: from expanded services for customers to improved personnel management to strengthened market position. Dr. Christoph Preuß, CEO of IPSOS Germany, emphasizes that the cultural agreement of the two companies promises seamless integration. If the implementation is successful, a new company structure will be created, which acts under the name Ipsos Infas and raises the number of employees to a total of 800.
The planned merger will not only change the internal dynamics of companies, but could also shape the image of market research in Germany. The positive influence on the research capacity could extend to different social areas - from politics to business.
In view of the diverse opportunities that this takeover brings, everyone involved is excited about the upcoming developments and the possible creation of a more competitive market environment in the field of market research.