What the economy?! New podcast for young audiences in the DLF Audiothek app

Veröffentlicht:

Von:

In today's podcast landscape there are a variety of offers that are aimed at different target groups. Recently there has also been a new podcast that deals with economic issues, but in an entertaining and understandable way. "What the economy?!" is a podcast who is aimed at a young audience and is moderated by four business journalists. The idea of ​​the podcast is to make complex economic relationships understandable based on everyday examples.

The four hosts, Anne-Catherine Beck, Bo Hyun Kim, Gregor Lischka and Marcus Wolf, are all experienced economic experts and convey their knowledge in a playful and accessible way. It is not just about classic topics such as stock exchange and financial markets, but also about services and products that shape our everyday life.

By combining economic expertise and entertainment, the podcast succeeds in entertaining economic questions in an entertaining way. Specialist jargon is deliberately avoided, instead playing joy, excursions to pop culture and interesting facts shape the atmosphere of the consequences.

The podcast "What the Business?!" is now available every two weeks in the DLF audiotheque app and is aimed at a wide audience who is interested in economic topics, but may have been deterred by the economy that is often perceived as an opaque economy. In addition, the podcast is also broadcast in the radio program of Deutschlandfunk Nova, which increases the range again.

The introduction of this podcast is particularly interested in Berliners, since the capital day attracts many commercial enterprises, start-ups and young entrepreneurs. The podcast may also highlight local economic relationships that are important for the Berlin population.

In the following table, some potentially interesting economic facts about Berlin are listed:

| Factor | Information |
| —————————————— | —————————————————- |
| Economic growth | Berlin has one of the highest economic growth in Germany |
| Start-up scene | Berlin is known for its blooming start-up landscape |
| Labor market | The unemployment rate in Berlin is comparatively high |
| Industry main areas | Berlin is particularly strong in the areas of creative and cultural economy |

The new podcast "What the Business?!" could not only be of interest to those interested in business, but also for Berliners who want to learn more about the economic interdependencies in their city.


Source: Deutschlandradio / OTS