Study shows: German discovering new sporting activities through online shopping

Study shows: German discovering new sporting activities through online shopping

New consumer insights report from Aliexpress shows: Online shopping makes sporting activities more accessible for German consumers: Inside

Aliexpress, one of the leading online individual marketplaces, has published its latest findings from a consumer survey. The report shows that online shopping in Germany facilitates access to sporting activities and has a variety of positive effects.

The positive effects of online shopping on sporting activities

According to the consumer insights report from Aliexpress, 56 % of German consumers have: thanks to online shopping, trying out new sporting activities. It becomes clear that digital trade helps to make it easier to get started with different sports.

The survey shows that other positive effects of sport are also highlighted. More than half of the participants: In the inside, it indicated that it was feeling a community feeling by practicing a sport. In addition, sport enables contact with people from different cultures and improves psychological well -being.

The most popular online shopping categories in Germany

The report also emphasizes the five most popular categories in online shopping in Germany:

1. food and drinks
2. clothing, underwear, nightwear and shoes
3. household appliances and consumer electronics
4. house, garden and tools
5. beauty and health

German consumers: Inside, an average of € 652.00 invests in online purchases, whereby household appliances and consumer electronics are among the most common products.

aliexpress invests in the shopping experience of consumers: inside

With the new Big Save Canal, Aliexpress offers attractive prices for well -known brands and household products. Consumers: Inside, selected offers can discover with additional discounts. You also benefit from quick shipping and free returns.

Aliexpress continuously relies on improvements to the shopping experience. The free premium service Aliexpress Choice guarantees quick shipping and a problem-free return.

About Aliexpress

Aliexpress is an e-commerce platform that consumers: Inside, direct purchase from manufacturers: Inside. The company was founded in 2010 and is part of the Alibaba International Digital Commerce Group.

About the Aliexpress Consumer Insights Report

The survey was carried out by Censuswide and comprised 2,015 German consumers: inside over 18 years. The survey took place between June 28, 2024 and July 3, 2024.