QR codes: The future of shopping-this is how scanning becomes a must-have!

QR codes: The future of shopping-this is how scanning becomes a must-have!

The future of shopping is just around the corner! Large supermarket chains such as Lidl and Rewe follow with a groundbreaking technology that could revolutionize our shopping experience. In the past, barcodes were the norm, but now the QR code is coming to the fore more and more. According to Berlin Live , this small square code could identify the way we identify products and get information fundamentally. Instead of saving just a limited amount of information, QR codes enable access to a wealth of data, including price, ingredients and sustainability information. This not only makes shopping more interactive, but also offers the opportunity to learn more about the purchased products.

The transition to QR codes is already underway. QR codes are used for pick-up machines for supermarkets such as Kaufland and Aldi, and Lidl has already implemented its digital payment method system. With over 80 percent of the health insurers that have been switched to camera-based scanners, it should only be a matter of time for QR codes to become a standard in retail, such as qr.io . While conventional barcodes mostly only enable simple identification, QR codes offer an interaction level that benefits both customers and retailers.

barcodes vs. QR-codes

The differences between barcodes and QR codes are considerable. While barcodes are usually one-sided and only simple data such as product codes can save, QR codes offer the option of storing complex and extensive information in a compact format. This opens up many new possibilities: from the persecution of customer interactions to the provision of far-reaching product information, the QR code is much more flexible. This further development will not only change retail, but also the way we consume information. It is clear that the QR code is ready to raise the purchasing culture to the next level.

Berlin Live