Innovative hearing technology: Resound shows the latest trends at IFA 2023

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Entdecken Sie auf der IFA 2024 die innovativen Hörgeräte von ReSound, die mit dem neuartigen Bluetooth® LE Audio und Auracast™ ausgestattet sind. Erfahren Sie, wie diese Technologie das Hörerlebnis revolutioniert und die Lebensqualität von Menschen mit Hörverlust verbessert. Besuchen Sie die Auracast™ Experience und erleben Sie die neuesten Trends in smarter Hörtechnik vom 6. bis 10. September in Berlin.
Discover the innovative hearing aids from Resound at IFA 2024, which are equipped with the new Bluetooth® Le Audio and Auracast ™. Find out how this technology revolutionizes the listening experience and improves the quality of life of people with hearing loss. Visit the Auracast ™ experience and experience the latest trends in smart hearing technology from September 6th to 10th in Berlin. (Symbolbild/MB)



revolution in listening: The effects of Auracast on society

revolution in listening: The effects of Auracast on society

The technology develops rapidly and this is particularly evident in the area of ​​hearing aids. At IFA 2024 in Berlin, one of the largest electronics fairs in the world, a new standard is being listened to with Resound Nexia (TM). This is not only important for the people concerned, but also has far -reaching social implications.

Current studies show that every tenth German perceives a loss of hearing. This affects people of all ages, from baby boomers to younger generations. The acceptance of hearing aids has increased significantly through modern technologies, which is a positive trend towards the inclusion of people with hearing problems. It is particularly impressive that the current devices not only offer functional advantages, but also convince stylistically and are equipped with the latest technology.

The highlight of the IFA 2024 is the hearing aid Resound Nexia (TM), which is first equipped with the new Bluetooth® Low Energy (LE) and Auracast (TM) standard. These innovative functions enable a simpler and more effective connection to different audio sources and offer better sound quality with less power consumption. These developments are of enormous importance, especially for people with hearing impairments, since they can significantly improve hearing in loud environments.

One of the groundbreaking features is the Auracast ™, which creates completely new opportunities for listening in public space. It allows the streaming of audio information to several recipients at the same time, regardless of the type of reception device. So everyone can benefit from the latest technological advances with a hearing aid, headphones or an implantable device. This could be exciting in particular in educational institutions, museums or public transport, where it is often difficult to get acoustic information reliably.

The managing director of GN Hearing, Christian Lücke, describes the innovations as pioneering for the entire industry. Progress makes it easier to integrate hearing problems into everyday life and promotes understanding and participation for people with hearing impairments. This is a step in the right direction to reduce barriers and create an inclusive social coexistence.

The IFA takes place on the site of the Berlin radio tower from September 6th to 10th and attracts thousands of visitors from all over the world every year, which find out about the latest technologies. As part of the Auracast (TM) Experience, visitors will introduce visitors to the world of smart hearing aids, which are able to offer a significant advantage in both everyday life and on special occasions.

Developments in the field of hearing technology are more than just a technical improvement - they reflect a change in society. At a time when technological aids become commonplace, it is essential that the needs of all people, including those with hearing impairments, are still being taken seriously. Technologies such as Auracast (TM) are the key to a better, more inclusive life.