Generative AI revolutionizes companies: Deployment is quadruplating until 2023

Die Verwendung von generativer Künstlicher Intelligenz (generative KI / Gen AI) in Unternehmen hat sich gegenüber 2023 vervierfacht. Eine neue Studie des Capgemini Research Institute zeigt, dass der Einsatz von generativer KI in verschiedenen Branchen und Unternehmensabteilungen stark zugenommen hat. Unternehmen, die früh auf die Technologie gesetzt haben, verzeichnen bereits Erfolge in Form von Produktivitätssteigerungen und Umsatzzuwächsen. Die Studie betont die Notwendigkeit transparenter Richtlinien und ethischer Transparenz bei der Entwicklung und dem Einsatz von KI. Die vollständige Studie kann heruntergeladen werden. Capgemini ist ein globaler Transformationspartner für Organisationen und bietet umfassende Services und Lösungen in den Bereichen KI, Cloud und Daten. Das Capgemini Research Institute ist Capgeminis hauseigener Think-Tank für digitale Angelegenheiten. Erfahren Sie mehr auf unserer Website.
The use of generative artificial intelligence (generative KI / gen AI) in companies has quadrupled compensation for 2023. A new study by the Capgemini Research Institute shows that the use of generative AI has increased significantly in various industries and company departments. Companies that rely early on the technology have already recorded success in the form of productivity increases and sales growth. The study emphasizes the need for transparent guidelines and ethical transparency in the development and use of AI. The full study can be downloaded. Capgemini is a global transformation partner for organizations and offers comprehensive services and solutions in the areas of AI, cloud and data. The Capgemini Research Institute is Capgemini's in-house think tank for digital matters. Find out more on our website. (Symbolbild/MB)

Generative AI revolutionizes companies: Deployment is quadruplating until 2023

The use of generative artificial intelligence (generative KI / gen AI) in companies has quadrupled compensation for 2023. This emerges from a new study by the Capgemini Research Institute with the title "Use the value of generative AI 2nd edition: Application cases in various industries". The investigation shows that the use of generative AI has increased significantly in companies and along the entire value chain. In Germany, the proportion of companies that use this technology in some or most locations or departments rose from three percent in 2023 to 16 percent.

The early use of generative AI has already proven to be successful for companies. They were able to record productivity increases in conventional business processes, improved customer satisfaction and sales increases. Companies that have already used or piloted generative AI were able to increase customer loyalty and satisfaction in an average of 6.7 percent internationally.

The increasing investment in generative AI flows into specific AI systems for various industries and applications. This begins a new era of human-machine interaction, which will fundamentally change the way of working and communication. Overall, trust in AI agents has increased, the tasks such as writing emails, writing code or data analysis can take over. At the same time, managers are aware that the trust and ethical transparency must be preserved in the development and use of AI.

The use of generative AI increases along the entire value chain and is made possible by publicly available technology components. Companies are increasingly relying on this technology because it can not only be used by experts, but also from consumers who ask intelligent products and services. The study recommends acting responsibly and transparently in order to minimize the risks of the use of publicly available technologies.

In the future, it is important to validate AI decisions on clear guidelines to ensure transparency and comprehensible responsibilities. The study by the Capgemini Research Institute is based on a survey of under 1,100 top executives of companies with an annual turnover of over one billion US dollars. The survey was carried out in 14 countries and the managers worked in various departments.