Fassgold Berlin closes: Kiezblock brings a sad end for delicatessen

Fassgold Berlin closes: Kiezblock brings a sad end for delicatessen

A dramatic turn is imminent for the FATSGOLD FASTKOSTHOLD in Berlin: After 16 successful years, the popular shop will close on December 24, 2024. The owner Ricarda Strehlow blames the newly furnished neighborhood block in the Pankower composer district. These traffic calming measures could have positive intentions, but they have massive negative consequences for the surrounding business. The access was severely restricted, which has noticeably reduced customer flows. "I immediately noticed the decline and could no longer maintain my turnover," says Strehlow and reports on numerous customers who had difficulty reaching the shop. The shops in the neighborhood suffer as well as Strehlow learned in discussions with other traders.

decline in sales due to traffic restrictions

The closure of barrel gold is not only a personal tragedy for the owner, but also shows an interesting trend in retail. As is currently being discussed, the connection between the availability of parking spaces and sales is no longer as clear as many retailers believe. Studies have shown that shops in traffic -calmed zones can often record higher sales. An investigation in New York shows that less car traffic contributes to the growth of retail. The discrepancy between the assumptions of the traders and reality is becoming increasingly clear, especially in urban areas, where pedestrians and cyclists are increasingly tone. According to an analysis, the switch to sustainable modes of transport not only has a positive effect on the environment, but often also leads to sales plus, according to the contribution of Wzb .

Strehlov's lamentations are also the voices of many other retailers who suffer from the consequences of the parking situation. The problem was discussed in a recent conversation with urban development experts, but there were no concrete solutions. The frustration of the situation and the effects of the neighborhood block are shared by many customers and residents. "We have the feeling that decision making does not adequately take into account reality on site," notes a long -time customer and criticizes that old thinking patterns no longer fit the current needs of the city dwellers. This challenge shows the gap between urban planning and the actual use by the citizens, and the fate run by Fassgold stands symptomatically for the complex changes in Berlin retail.