Essilorluxottica presents innovations at IFA 2024 in Berlin

Essilorluxottica presents innovations at IFA 2024 in Berlin
Innovations in mind: Essilorluxottica presents technologies for the future
at IFA 2024The important trade fair for digitization and consumer electronics, the IFA 2024 in Berlin, takes place from September 6th to 10th and attracts manufacturers from all over the world. Essilorluxottica, a leading company in the field of optics, presents their latest product developments, which are important not only for opticians, but also for the entire technology world.
A central highlight at the stand of essilorluxottica (stand number H5.2a-311) will be the introduction of nuance audio glasses. This innovative glasses use a new open hearing technology that enables ambient noise to perceive better, while at the same time the view is not affected. This development could be particularly relevant for people who work or live in busy environments and still rely on their hearing.
The Ray-Ban Meta Smart Glasses are also presented, which establish a connection between classic brille design and modern technology. These glasses offer a variety of functions that enrich the life of users and help them to cope with their daily tasks more efficiently. Their popularity among young people shows how modern technology is increasingly being integrated into everyday life.
For the presentation of the new products, a strong team from essilorluxottica will be on site, including Andrea Mazzo , General Manager, and Alexander Mohr , Managing Director of Essilor Germany. Stefano Genco , the head of Nuance Audio, will also be present to answer questions and give deeper insights into the technology.
Participation in IFA 2024 is a crucial step as part of the long -term growth strategy of essilorluxottica, which focuses on the combination of medical technology and innovative technologies. These strategies should not only promote product development, but also draw attention to the growing importance of technologies in the health sector.
The company sees the IFA an excellent way to present its own expertise and innovative strength and promote connections to experts and interested parties. The fair offers a platform to discuss the influence of modern technologies on the optics.
For those interested, there is the opportunity to make appointments in advance in order to experience a personal presentation of the products. Inquiries can be addressed directly to Rüdiger Keuchel by Keuchel PR.