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The future of shopping: This is how QR codes revolutionize shopping!
Discover digital change in retail: How QR codes revolutionize shopping. Current insights and trends.
The future of shopping: This is how QR codes revolutionize shopping!
The supermarket landscape is facing a revolutionary change - with Lidl, Rewe and Co. at the top! The previous barcodes that have been dominating the shopping world for decades have soon had their day. According to Berlin Live , the QR-CODEs now come into play, but also make a lot more information. These small, square codes are true data miracles and can store everything, from the price to ingredients to sustainability information. The advantages are obvious: a simple scan is enough, and you already have access to all important details about the product. Is it vegan? Are there allergens? Does it cost less than the competition?
The switch to this new technology is already in the starting blocks. While Aldi and Kaufland are already using QR-Codes at pick-up machines, the "Frankfurter Rundschau" reported that Lidl has already introduced this technology with its digital customer card. Currently, more than 80 percent of the registered health insurers are equipped with the necessary scanner technology. The main focus is on faster, more efficient shopping. And how exactly do barcodes differ from QR codes? Qr..io explains: While barcodes only save a limited amount of information, QR-CODEs can bite-from text to links to multimedia content.
The advantages of QR codes
QR codes also offer opportunities that go far beyond shopping behavior. They can not only be used to get discounts or take part in competitions, but also to create interactive experiences on social networks and in marketing campaigns. The simple handling and access to more extensive data make you an indispensable tool in modern trade.
The trend shows a clear direction: QR codes could soon become the norm not only in Germany, but also change the way we shop worldwide. Whether it is easy scanning in the food department or complex sales strategies in the online area-the future of shopping is digital and interactive!
Berlin Live