Camping rediscovered: Younger generation prefers flexible adventure

Camping in Germany: A new trend is designed by the travel culture

In recent years, the image of camping in Germany has changed fundamentally. An ever increasing proportion of travelers chooses camping for their own vacation, which is not least characterized by the longing for independence, proximity to nature and individual design. This not only affects the tourism industry, but also on the local society as a whole.

Young target group discovers camping for themselves

In the past, camping was often considered a vacation option for older generations. However, current data show that the majority of camper is younger than 45 years old today. The age group of 25- to 34-year-olds in particular discovered camping and provides most of the travelers. Only about 6 percent of campingur are over 65 years old, which underlines the change in the target group.

Common in the experience: Who travels together?

Camping is not only very popular with families, couples and friend groups also like to design their trips in a motorhome. Studies show that about 65 percent of travelers are traveling in pairs, while around 30 percent travel in small groups. This flexibility and independence make camping attractive for many.

The right vehicle for each group

The decision for a certain travel vehicle depends heavily on the group composition. While compact campervans are often preferred by younger travelers who are looking for flexibility, spacious alcove motorhomes are better suited for families who need more space and storage space. This shows how important the individual adaptation to the travel needs of the respective camper is.

The average travel time varies

Camping vacation is often perceived as a relaxing break. However, the duration of the trips varies: In Germany, campers remain on average about 1 to 2 weeks, while for foreign goals it often becomes up to 3 weeks. Interestingly, older travelers, especially over 65 years, tend to take longer stays.

popular travel destinations and beautiful landscapes

In Germany, camping on the Baltic Sea, the Alps and in rural areas. Surveys show that 55 percent of Germans prefer to travel in their own country. Italy and Croatia are particularly popular for trips abroad. The trend towards a natural vacation is reflected in the preference for campsites, which are often located in less densely populated rural regions.

A growing awareness of sustainability

A particularly remarkable aspect is the increasing environmental awareness among camping friends. As part of a survey, 40 percent of the participants stated that sustainability criteria such as regional products and the CO2 record of their trips are decisive for them. In addition, 77 percent value intact natural spaces as a holiday destination, which illustrates that environmental protection and nature closeness are becoming increasingly important.

Conclusion: Camping in the departure

The camping landscape in Germany is changing continuously. A younger, adventurous and sustainability -oriented target group contributes to this change, which redeciates the charm of the camping. Even after the booming years during the pandemic, this trend remains stable. The future of camping in Germany seems promising and diverse.

For more information about the camping trends and statistics, please visit Camperdays .